Seven Decades of Reliable Wholesale Service

Since 1950, Mutual Sales has been a trusted direct importer and distributor, serving independent retailers, small chains, and specialty stores across the United States. Over the decades, we have evolved to meet changing retail demands, offering a diverse variety of products with a strong focus on beach, gift, and seasonal merchandise.

We offer over 1,200 products—including beach toys, sand and water items, souvenir merchandise, and high-demand seasonal goods—many of which are exclusive and not widely available elsewhere. Our curated selection is designed to help retailers maximize sell-through and keep shelves stocked with proven sellers.

Speed and reliability are at the core of what we do. Most in-stock orders ship the same or next business day because we understand that timing is critical—especially during peak season when every sales day matters. Our long-standing customer relationships and high retention rate reflect our commitment to dependable service and consistent product availability.

We are excited to offer free shipping to the 48 contiguous U.S. states on qualifying orders. Minimum order requirements vary by state—please visit our website or contact us to see how your order qualifies.

To view our full catalog and access wholesale pricing, please visit our website and apply for an account. We look forward to supporting your business.